Marketing and Platform, Process, Strategy
I’m excited and proud to tell you about an amazing kit that I’ve developed with my colleague Suzanne Falter-Barns, the Internet platform-building expert who’s helped launch many successful online business and book careers. The publishing business is...
Janet's Editorials, Process, Strategy
In the spirit of Valentine’s Day… A few years ago, I got a jump start on the euphemistic “career transition” (which I am now thrilled to embrace) when I left my high-profile publishing job and started my own consulting business. (I tell people...
Janet's Editorials, Process, Strategy
Seth Godin, a bestselling business book author and marketing thought leader, took the words out of my mouth in his Change This Manifesto posted yesterday, “How to Sell a Book or Any New Idea.” On page 7, he asks each of us to imagine how much time we need...
Janet's Editorials, Marketing and Platform, Process
Today I sent out my first “broadcast email” (as it’s called when you have an online mailing list service). Now I’ll break the ice to compose my first official blog posting. Since the spring of this year Janet Goldstein Enterprises’...